Serie A side Napoli have long been one of Italy’s most iconic clubs, and their kits reflect a rich history as vibrant as the city of Naples itself. Known for their striking blue tones, these shirts have become symbols of the passion and pride that define both the club and its loyal fanbase. Here at KitsOut, we’re taking on the challenge of condensing a treasure trove of Napoli kits into a list of just 10 of the very best – no easy feat with the array of timeless designs Napoli have offered throughout the decades.

Our list spans eras, from the glory days of the 1980s with club legends like Diego Maradona and Careca, to the modern kits that pay homage to the club’s heritage while introducing fresh, contemporary elements. Over the years, Napoli have faced their share of ups and downs, but one thing has remained constant: their kits are always bursting with colour, oozing with Neapolitan charm, and embodying a unique identity that few clubs can replicate.

Napoli kits are more than just sportswear – they’re a testament to the club’s legacy and the soul of Naples itself. Whether it’s the classic blue shirts, the memorable sponsor logos, or the intricate designs that blend tradition with flair, each kit tells a story of a moment in the club’s history. So, join us as we countdown the Top 10 Napoli Kits of All Time – a collection that showcases the very best in football shirt design and Napoli’s unbreakable bond with their fans and their city.

10. Third Kit 2024/25

First on our list is Napoli’s latest release – a kit that draws inspiration from Japanese culture, honouring the city of Naples’ special bond with Kagoshima. Since 1960, these two cities have been twinned, reflecting a mutual respect and shared values, which Napoli has beautifully woven into the fabric of this striking kit.

The shirt features a sophisticated charcoal base, overlaid with a subtle, tonal pattern rich in symbols from traditional Japanese culture. Intricately designed details pay homage to Japan’s warrior heritage, including samurai masks, helmets, and katana swords, adding a layer of storytelling that goes beyond the pitch. Running down the sides, you’ll find Japanese symbols representing the seven virtues of Bushido – the guiding principles of the Samurai: righteousness, respect, courage, honour, compassion, honesty, and loyalty. Each virtue reflects qualities both clubs and fanbases can identify with, symbolising Napoli’s appreciation for the values shared between these two historic cities.

The club’s sponsor logos appear in Napoli’s classic sky blue, adding a pop of colour that stands out elegantly against the darker base. The collar and sleeve cuffs keep things clean and understated in black, ensuring that the rich details of the design are the true focal points. This is more than a football shirt; it’s a beautifully crafted tribute to Naples’ connection with Kagoshima, resonating with fans across the globe – especially in Asia. This cultural connection even extends to street names, with roads in both Naples and Kagoshima named after each other’s cities, underscoring the depth of this unique partnership.

9. Fourth Kit 2020/21

In ninth place, we have a kit that carries deep emotional weight for the Napoli faithful. Released shortly after the passing of Diego Maradona in November 2020, this design was worn during Napoli’s following match against AS Roma as a tribute to their greatest ever player. More than just a kit, it symbolises the legacy of a man who changed the club’s fortunes and became a hero to generations of fans.

The design masterfully blends the essence of Napoli with a nod to the Argentinian national team, featuring the iconic light blue and white stripes of Argentina, running vertically down the shirt. It’s a fusion of Maradona’s two beloved teams and captures the spirit of a player who left an indelible mark on both Naples and his home country. The Kappa insignia along the sleeves and a circular Italian crest in the centre add a touch of authenticity, reflecting Maradona’s place in both Italian and global football history.

Maradona’s arrival at Napoli in the mid-80s sparked a golden era for the club, with the team winning their first-ever Serie A titles in 1987 and 1990, alongside other trophies. His presence on the pitch brought Napoli its only two Scudetti until recent years, and his unmatched skill regularly delivered some of the finest performances football has ever seen. This tribute kit is a fitting homage, resonating with fans worldwide who remember Maradona not just for his talent, but for the passion and joy he brought to the game.

8. Home Kit 1991/93

In eighth place, we have a landmark kit marking Napoli’s first season with the iconic English brand Umbro, after a decade of partnering with Italian sportswear company Ennerre. This debut kit with Umbro is a bold statement, capturing the unmistakable aesthetic of 90s football fashion with its distinctive abstract pattern of checks and chevrons covering the entire shirt. The eye-catching design is completed with a chunky polo collar and button, a vintage Umbro logo, and the new sponsor, Voiello – a classic Italian pasta brand that replaced Mars.

This kit was worn in a transitional era for Napoli, the first season without the legendary Diego Maradona. Despite the weight of his absence, the team managed a respectable fourth-place finish, though the glory days of Maradona’s era would remain elusive for some time. Nonetheless, this kit remains an enduring symbol for Napoli fans, reflecting a blend of British sportswear heritage and Italian football culture.

7. Home Kit 2023/24

Seventh on our list is a kit that should have been one of the most celebrated in Napoli’s history, featuring the coveted Scudetto shield marking them as Serie A champions. This kit commemorates the club’s triumphant 2022/23 season, when Napoli clinched their first title in over three decades. However, the season that followed didn’t go to plan. After a turbulent pre-season that saw title-winning coach Luciano Spalletti depart and Rudi Garcia step in as an unfancied replacement, the team’s fortunes took a downturn. Napoli endured a difficult campaign, ultimately finishing in a disappointing 10th place – the lowest finish for a reigning champion in Serie A history.

The design itself is a stunning tribute to the 2022/23 title win, boasting a rich, embossed blue base with crisp white sponsor logos. The Italian tricolour accents on the collar and sleeve cuffs add a touch of national pride, enhancing the kit’s elegance and reminding fans of the glorious season that had just passed. Though the campaign didn’t live up to expectations, this kit still stands out as a beautiful piece that reflects both the pride of the title win and the challenges that followed. Had it been worn during another successful season, it would undoubtedly rank higher on our list.

6. European Home Kit 2018/19

Next on our list, in sixth place, is a kit that marked a new chapter for Napoli – their very first home kit designed exclusively for European competition. As the club became regulars on the continental stage, it seemed fitting to introduce a unique design reserved for Champions League nights, setting it apart from the traditional kit worn in Serie A and the Coppa Italia.

Crafted by Italian style icons Kappa, this kit introduced a bold twist with an unexpected splash of lime green, complementing Napoli’s signature sky blue in a striking tonal pattern. The design was fresh, daring, and unmistakable on the pitch, bringing a sense of flair to the club’s European campaign. Unfortunately, while the kit made a statement, Napoli’s results didn’t match its vibrancy. Despite a spirited effort, they finished third in a challenging Champions League group alongside Paris Saint-Germain, Liverpool, and Red Star Belgrade, dropping into the Europa League. There, they advanced past FC Zurich and Red Bull Salzburg before their journey ended in the quarter-finals against eventual finalists Arsenal.

This kit remains memorable not only for its innovative design but for representing Napoli’s ambitions on the European stage, where they competed against some of Europe’s biggest clubs. It’s a bold symbol of the club’s growth and desire to make a mark beyond Italy.

5. Maradona Home Kit 2021/22

Entering the top half of our list in fifth place is a kit that pays a heartfelt tribute to Napoli’s most beloved icon. Though born thousands of miles away in Buenos Aires, Argentina, Diego Maradona came to embody the soul of Naples. His arrival lifted the club from mid-table obscurity to unprecedented heights, guiding them to two historic Scudetto titles and becoming a symbol of defiance against an establishment that many Neapolitans felt had always looked down on them.

One of three kits released that season in honour of Maradona, this design is both subtle and powerful. From the top, it appears to be a classic Napoli home shirt, featuring the iconic sky blue. But rising from the bottom in bold, abstract brush strokes is an image of Maradona’s face – a tribute to the man who, to this day, is adored by Neapolitans. This unique design blends simplicity with a powerful homage, reminding fans of Maradona’s legacy every time the shirt is worn.

This kit not only celebrates a footballing legend but also reflects the deep bond between Maradona and the city of Naples, making it a fitting tribute to a player whose impact transcended the game.

4. Home Kit 2024/25

In fourth place on our list is Napoli’s latest release, a kit that’s already capturing attention as the team enjoys a strong start to the season, sitting comfortably at the top of Serie A. New signings Romelu Lukaku, finding his scoring touch, and Scott McTominay, bossing midfields across Italy, have injected fresh energy into the squad, giving fans reason to believe this kit might soon become a cherished one.

The design itself is a testament to elegance in simplicity. Featuring a refined all-over embossed “N” pattern, it pairs crisp white sponsor logos and the club badge with a timeless v neck polo collar. This season, Armani and Napoli have taken a ‘less is more’ approach, focusing on understated details that give the shirt a classic, sophisticated look. With Antonio Conte now at the helm, expectations are high as fans dream of another Scudetto following the disappointing title defence in 2023/24.

If Napoli’s form continues, this kit has all the makings of an iconic piece, embodying both style and the renewed hope of another championship season.

3. Home Kit 1987/88

In third place is a kit from a time that many Napoli fans consider the club’s greatest era. This was a period when Napoli, led by the legendary Diego Maradona and supported by stars like Brazilian forward Careca and Italian striker Bruno Giordano, regularly challenged for, and won major trophies. Following their incredible Scudetto victory in 1986/87, Napoli entered the next season as reigning champions, wearing this unforgettable kit adorned with the prestigious Italian shield, the Scudetto symbolising their status as Serie A’s finest.

The design is a masterpiece of Italian football culture, featuring the classic sky-blue base with the iconic sponsor logo and craftsmanship from an Italian kit manufacturer. The simple yet stylish design, combined with its historical significance, makes this one of Napoli’s most cherished kits. It represents a golden era of European football for Napoli, a time when they dominated both domestically and on the continental stage. To this day, this kit stands as a powerful reminder of a team that lifted Napoli to unprecedented heights and captured the imagination of football fans worldwide.

2. Home Kit 2022/23

Narrowly missing out on the top spot in our list is the Napoli home kit of the 2022/23 season – a kit that will forever be etched in the memories of fans as the one that ended a 33-year wait for the Scudetto. Worn by stars such as prolific striker Victor Osimhen, dazzling winger Khvicha Kvaratskhelia, and defensive powerhouse Kim Min-jae, this kit became a symbol of a triumphant campaign guided by the tactical brilliance of Luciano Spalletti. After years of coming close, Napoli finally lifted the title once again, sending the city into unforgettable celebrations.

The design itself is understated, featuring Napoli’s traditional sky-blue base with subtle navy accents on the shoulders and collar. While it may appear simple, its significance goes beyond aesthetics. This kit embodies the fulfilment of a long-held dream, the dawn of a new golden era, and the emergence of new heroes. For Napoli fans, this shirt holds immense sentimental value, evoking a season of unity, pride, and achievement that will inspire future generations.

1. Home Kit 1988/89

And the winner is… Napoli’s home kit of 1988/89. Sandwiched between the club’s first two Scudetto victories, this iconic shirt was worn during what many consider Napoli’s crowning achievement: winning the 1988/89 UEFA Cup. In a memorable campaign, Napoli triumphed over formidable opponents, including Bordeaux, Juventus, Bayern Munich, and finally VfB Stuttgart in a thrilling two-legged final.

This kit represents the pinnacle of the club’s European glory, capturing a moment when Napoli conquered not just Italy but the continent. It is more than just a design – it’s a symbol of excellence, pride, and an unforgettable season that defined the club’s legacy on the world stage. This is the kit of Napoli, worn during a time when they were at their absolute peak.

Napoli's kit history is a testament to the club’s rich legacy, filled with moments of triumph, passion, and unforgettable memories. From the iconic designs of the Maradona era to the more recent triumphs, each kit has represented more than just a piece of apparel – it’s been a symbol of the club's journey, its triumphs, and its dreams. While many shirts could have claimed the top spot, the 1988/89 home kit stands as the ultimate symbol of Napoli’s golden era, worn during their historic UEFA Cup victory and a time when they were at the pinnacle of European football. It’s not just the design, but the memories it evokes that make this kit the true winner. For Napoli fans, this shirt will always represent the club’s finest hour and the unwavering pride of a city that lives and breathes football.